History

Worn Out was set up by Tony Arthy who has over 10 years experience in streetwear and music marketing. 

From Tower Records to Renegade Youth Marketing and Upshot Communications he worked on promotional campaigns for bands including Coldplay, Oasis, Muse, Smashing Pumpkins and Henry Rollins.

In the streetwear sector he went on to manage national Marketing and PR campaigns for Paul Frank, Insight, Mooks, RVCA, and Lowlife before becoming European Marketing and Entertainment Manager for Vestal Watches.


Worn Out is the culmination of this experience and provides streetwear brands with access to an extraordinary network of contacts and services as well as experience gained from working with International brands, distributors, licensees, sales teams, major retailers and coordinating marketing plans across UK, Europe and the World.
 
With so many great brands currently targeting the same customers, Worn Out can make the difference between the public choosing your brand over your competitors.

Worn Out can work alongside your current marketing department, act as your external marketing team and/or work directly with brands and distributors alike.  

Each campaign is tailor made and is carried out with a refreshing down-to-earth attitude and one main aim…to get your brands as much positive coverage as possible