Worn-out / Services

Worn Out can get your product coverage in the press by presenting your brand to the right people at the right publications, by telling your brand story, by being aware of current trends and where you sit within them and by suggesting the right pieces for the right shoots and product pages.

Worn Out can formulate a press campaign to target the most appropriate titles for your brand, across style, fashion, boardsports, music  and trade, and follow this up with regular feedback and reporting for yourselves, your sales teams and key accounts.”

 

Fashion and Music have always been inextricably linked. Never more so than now. For a brand to have credibility it needs to have solid musical connections.

“The easiest way to sell something is to get a famous person (musician) to use it, wear it or stick a picture of their grinning face on it. It’s the most effective from of advertising.” Alex James - “A Bit of a Blur”

Worn Out can get your brand to an unrivalled selection of bands and entertainers from globally recognised acts to the most up-and-coming bands of the moment. Through these associations we can get your product into videos, press shots, music magazines and onstage in front of massive audiences that want to wear what their favourite bands are wearing.

The aspiration to look like, dress like and be inspired by their musical heroes is key to consumer decision making

 

Worn Out prides itself on being able to plan and co-ordinate all aspects of the streetwear marketing mix and offer consultancy and co-ordination on:

Trade Shows
Sales Meetings and Range Releases
Range Planning
Catalogue/Lookbook Layouts and Content
Music Festival and Tour Marketing – Retail Tents, Band Signings and Sponsorship
Key Account Support and In-store/On-line Promotions
Store Launches
European Co-ordination
International Co-ordination
Distributor/Licensee Support
Point Of Sale Ideas, Sourcing and Production
Sponsorships and Co-Branding

 

In conjunction with our sister company, Brotherhood Media, we also offer the best outdoor/ambient/guerrilla marketing options available in the UK.  

 

Again, all parts of the campaign are bespoke and are based on a combination of:
 
Premium Outdoor Postering
Urban Street Postering
Music Festival Postering and Guerrilla Marketing
Student Union Postering and Events
Mobile Video Vans
Projections
Inflatables
Clean Graffiti
Street Teams
Street Artists

We create interactive and innovative sites that will enrich the online experience for your clients.

 

We have extensive expertise and experience in utilising diverse technology to create a coherent platform and engaging, user-friendly sites. This includes the design and development of online portals and micro sites, with motion graphics such as Flash animation and video.

 

We use a dynamic team of creatives and developers, with a forensic attention to detail that ensures we do the best work possible. Best practice in design and application development is key to our approach.

Social media has quickly moved from an emerging form of communication to a major component in most people’s daily lives.

 

This method of media marketing flourishes when multiple platforms are used in accord, and we effortlessly pull together all available channels (e.g. Facebook, Flickr, Twitter and Vimeo) in an orchestrated campaign around your brand.

 

As online and branding experts, we can produce and deliver an online experience that communicates and promotes your company to the world. Consistency across all platforms is essential - your website will act as a social media hub and encourage user participation and dialogue, always ensuring it fully engages and respects your users.